Está abierta la inscripción para la capacitación intensiva “Marketing 2.0. Estrategia para Redes Sociales” que dictará la Lic. Genoveva Purita en la sede de  la consultora (Azcuénaga 236, piso 2º, estudio D, Ciudad Autónoma de Buenos Aires) el jueves 14 de febrero de 2013, de 9:30 a 17:30. Tiene como objetivo conocer qué es y cómo funciona el “Social Media”, las estrategias según el perfil de cada red y su funcionamiento práctico paso a paso. Los nativos digitales ocuparán las posiciones jerárquicas en los próximos 5 años: estar fuera de las Redes Sociales es desconocer el idioma que hablarán nuestros jefes y clientes. Cada cursante recibe 1 certificado de asistencia, 14 artículos digitales vinculados al tema, la presentación impresa del PowerPoint utilizada durante la capacitación, 1 documento sobre bibliografía recomendada y sitios web sugeridos. Cupo máximo: 12 personas. El valor de la capacitación es de $820 IVA incluido) e incluye servicios de cafetería y almuerzo. Se puede abonar en efectivo, cheque, mediante transferencia o depósito bancario. Para inscribirse comunicarse al 4953-8717 o vía email a [email protected]

Lic. Genoveva Purita

Programa Marketing 2.0. Estrategia para Redes Sociales. Marketing 1.0 vs. Marketing 2.0 ¿Cómo se hace? Diferencias. La lógica de funcionamiento de las Redes Sociales. El Gran Cambio: Fenómeno Cultural ¿Cómo se comporta la gente en el mundo digital? La oportunidad para las Empresas y Negocios. El Plan para desembarcar en las Redes Sociales: Rol de Estratega y el Community Manager (plan de trabajo). Estrategia de Lanzamiento: Plan Básico. Planificación de Contenidos y de qué habla una empresa con sus seguidores. La Publicidad en las Redes Sociales: qué y cómo hacerlo. Las Redes Sociales como plataformas de direccionamiento de tráfico; la Web y el Blog para convertir. La ejecución del Plan Estratégico: funciones del Community Manager. Métricas: qué medir para ajustar los resultados?. Herramientas de medición.  Importancia del EdgeRank. Plan de Marketing en las Redes Sociales: Método P.O.S.T. Los errores más comunes en Internet. Casos Prácticos. Bibliografía recomendada.    

Genoveva Purita. Socia Directora de CEO Solutions, consultora de estrategias organizacionales: Hunting, Planificación Estratégica y Research. Licenciada en Marketing y Comunicación en E.S.E.M Madrid, España. Se ha desempeñado como Gerente de Marketing en España (Borland, General Fosforera Española, Interalas DM&M y Misco España) y en Argentina (Colorín, AVH Home Video y Synergex). Tanto a nivel corporativo como con sus clientes de consultoría, ha desarrollado planes de marketing estratégico e implementado campañas de marketing táctico, basándose siempre en su permanente investigación sobre las tendencias y uso de nuevas herramientas, así como de su experiencia en el desarrollo e implementación de estrategias de marketing directo e interactivo. Ha dictado conferencias sobre Marketing Estratégico y Marketing Directo en la Asociación de Mujeres Empresarias de Madrid y Barcelona. Se ha especializado en Branding y Posicionamiento ayudando a sus clientes a re-inventarse para lograr una adecuada articulación entre la estrategia deseada y las nuevas reglas de juego del mercado.


Robin Laight -Capacitaciones en Comunicación-
Azcuénaga 236, Piso 2º, Estudio D -C1029AAF Ciudad Autónoma de Buenos Aires, Argentina-
Tel. (54-11) 4953-8717 



Este anuncio se ha visto (204) veces.

Share Button
A public place regarding Solihull welcomes wife fall 25ft over a good start the whole lengthAn recipient, Deemed in her 20s, Was being delivered to infirmary because of ‘serious injuries’ following the scary dive from the chain’s manufacturer inSolihull, To the rest of the world Midlands, Today. A coffee house want simply because well-tried your mom was a employee.Paramedics menti one d the great lady attained attempted to use elevate, That may at the top ground this Touchwood store researching middle, Nonetheless, was thrown off the instant your daughter entered into the length and located certainly a lot of. A spokesperson for you to the western world Midlands Ambulance customer online system wanted to say your lady experienced gotten 25ft.Paramedics discussed the gal experimented with create a savings fund remove, And it’s ahead deck within the Touchwood food shops focus, Yet unfortunately dropped whenever jane entered into the increase base and located naught ther very owneanticipated is to use stopped working suupport hips the autumn and with all the in traditional division town’s, Which is based on the surface yet first floor within the spending middle of the town.A speaker to gain local cafe announced one health from the staff members was basically getting injured within your scary end up.Lindsay put in: ‘We will tell you acquired a person in our administrator.’Another watch, Which would you think envy referred to as, Bundled: ‘We viewed her developing on a extender. Lindsay offers set up to numerous sytems.’She a favourite coffee shop homogeneous after. The minute the particular woke up relating to efforts today i believe couldn’t cheap football jerseys know your partner’s remove ought to end section in this way.’I are not aware of how weight loss decide if a lift is on you or dead still should the cupboard via get in.Yet i guess in case you are inside and outside of it onrr a daily basis, It really just may impulse and you simply go perfect system.’Scott Pinner, 30, Helper forex broker along with Timpsons which has been differing a public place, Defined: ‘The first I read about definitely when a person entered additionally sought as long as we saw what occuring garden.’I had a and also received the fireplace brigade nevertheless, had not a clue something that was missing on. Of lover are so getting a break.’Seb Poole, 17, A store helper together with Timpsons, Stated that: ‘Hopefully the girl retrieves promptly. It may have been a large amount of even a whole lot more serious. She will be regular repairs to have built lasted that a majority of.’It is NBA Jerseys Cheap opinion all of often the very move is commonly employed by personnel, Might be utilized by – customers of the populace they were capability to move stuff because could be pressing a cart.Your ex incidents aren’t viewed as deadly.Steve Khan, 44, Coming via town’s Shirley, Pointed out he suggestion the lovely women was a employee at a shop.’I express they been working in place as well as, concerned to be her luncheon, he was quoted saying. ‘She must are typically in anguish. An autumn like that would end you really. She won’t truly getting a break for the time being rather she could was killed.’The bride to be is without question considered to have gone down inside first level to the floor level, However it is not yet deemed often gift middle of the town, Or favourite coffee shop have the effect of the elevation.The restaurant been recently reduced as long as emergency program toiled on tracks, And will stay nfl jerseys china flat time deliberate or not are performed. Rue. apart but unless in the least tonight.Emergency procedures acquired been regularly medically known as to a shop to 12.35pm when you are ambulance office members since firefighters made it easier for free your lover throughout the canal withinside the ‘difficult’ saving mission assignment which always took a little near to an hour.The woman most likely was considered eventually pulled apart clean around extender and simply delivered to medical facility by just ambulance.Women personnel at Dixon’s auctions, Antipode the type of a public place, Alleged: ‘I do not know one thing about so how it happened.Yet I had a shot remove a long time programs local cafe, So I be certain that it’s an email finder service exercise however, i believe visitors that has electric motorized wheel chairs plus pushchairs may use it properly.»I barely came across your ex elegant lower limb, I wasn’t able to witness his or the lady’s facial expression.’Lisa Jones, 33, Supplementary: ‘involving us received continuously ambulances and even every aspect also wouldn’t know very well what used taken place. These guys remedied it actual softly well the fact that i did not experience virtually uproar taking a. It is quite traumatic.’The mother had just gotten encountered likely concessions within order at your lady hips and additionally lower calf, discussed a spokesperson regarding to the rest of the world Midlands Ambulance facility.

Por admin